6 Games That Have Revolutionized the Industry

With technology has come so far and consumer behavior continuing to shift, it has opened up some great potential for gaming-style approaches to shake things up—which is exactly what 7 games have done. Come with us as we explore how these video games–yes, actual fun you can play–have revolutionized the marketing industry over recent years. Ready? Let’s go!

6 Games That Have Revolutionized the Industry
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Do not index
Do you feel like the marketing industry is in a bit of a rut?
Maybe it feels like solutions to key problems have reached their peak and all that's left are slight variations on anything new. Well, fear not; there’s plenty of room for innovation and interesting opportunities still out there!
With technology has come so far and consumer behavior continuing to shift, it has opened up some great potential for gaming-style approaches to shake things up—which is exactly what 7 games have done.
Come with us as we explore how these video games–yes, actual fun you can play–have revolutionized the marketing industry over recent years. Ready? Let’s go!

Game 1. Grand Theft Auto III - Redefining Open World Games

Grand Theft Auto III is an iconic video game that has redefined the open-world genre.
It’s a game where you can literally do anything you want in a virtual world that feels alive and buzzing with activity.
From stealing cars and completing missions to engaging in gunfights and exploring the sprawling city of Liberty City, there’s never a dull moment in this game. It was a true game-changer when it was released and still holds up to this day, showcasing just how ahead of its time it was.
And, of course, who can forget the unforgettable characters that made the experience truly unforgettable? From the charmingly maniacal Claude to the iconic GTA villain, Salvatore Leone - this game has it all.
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Game 2. Super Mario Bros. - Introducing Platformers to the Masses

Ah, Super Mario Bros. The game introduced so many of us to the wonderful world of platforming. I remember playing this game for the first time and being absolutely blown away by the bright colors, catchy music, and simple yet addictive gameplay.
Mario and Luigi quickly became iconic characters in the gaming world, and for good reason. Who wouldn't want to run, jump, and stomp their way through fantastical worlds and rescue a princess? Super Mario Bros. not only gave us hours of entertainment, but it also paved the way for countless other platformers to come.
It's safe to say that this game has had a massive impact on the gaming industry and on us as players.
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Game 3. The Legend of Zelda - A Timeless Adventure

If you're a fan of video games, chances are you've heard of The Legend of Zelda. And if you haven't, you're in for a treat. This timeless adventure game has been enchanting players for over three decades, with its sprawling landscapes, complex puzzles, and memorable characters.
From the first installment on the NES to the recent Breath of the Wild on the Nintendo Switch, the Zelda franchise has consistently delivered immersive gameplay and captivating storylines.
Whether you're a seasoned veteran or a newcomer to the series, there's always something new to discover in the kingdom of Hyrule.
So grab your sword and shield, and let's embark on an adventure for the ages.
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Game 4. Halo - Advancing the FPS Genre Forward

Halo has been a groundbreaking video game franchise ever since its first installment back in 2001. With its innovative gameplay mechanics and gripping storyline, Halo has set the standard for first-person shooter (FPS) games.
By incorporating elements of strategy and puzzle-solving into its gameplay, Halo distinguishes itself from other FPS games on the market. Its iconic protagonist, Master Chief, has become a cultural icon in the gaming world, and the series continues to captivate players with every new release.
Halo has truly advanced the FPS genre forward and will remain a staple in gaming history for years to come.
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Game 5. Minecraft - Crafting a New Kind of Game

Minecraft has taken the gaming world by storm, crafting a new kind of game that has captured the imaginations of millions.
With its endless possibilities and opportunities for creativity, players find themselves getting lost in this virtual world for hours on end.
Whether you're building a towering castle or embarking on an adventure through uncharted lands, the game never gets old. It's no wonder that Minecraft has become a cultural phenomenon, with its own conventions, merchandise, and even a movie in the works.
So gather your friends and get ready to craft your own adventure in the blocky world of Minecraft!
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Game 6. Call of Duty - Elevating the Multiplayer Genre

If you're into video games, there's a good chance you've heard of Call of Duty - after all, it's one of the biggest franchises out there.
And while the single-player campaign can be pretty epic, it's multiplayer that really puts it over the top. With fast-paced action, tons of customization options, and a huge community of players, it's no wonder that Call of Duty has elevated the multiplayer genre to new heights.
Whether you're teaming up with friends for a match or just jumping in solo, there's always something new to explore and conquer. So why not grab a controller and see what all the fuss is about? Who knows - you might just find yourself hooked on the thrill of the game.
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The gaming industry has seen many defining games that have reshaped how we think of and interact with video games.
From the open-world rendition of Grand Theft Auto III, to Super Mario Bros. introducing us all to platformers, to The Legend of Zelda providing a timeless adventure, Halo advancing first-person shooters, Minecraft crafting new game types, and Call of Duty elevating the multiplayer genre - these six games have left an indelible mark on the gaming landscape.
While many games have come and gone since then, each of them has pushed the boundaries in their respective genres and will forever leave their mark.
 

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Written by

Jonathan Shroyer
Jonathan Shroyer

Chief CX Officer at Arise Gaming